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American Swiss awarded the honour of designing Miss SA 2019's crown. Say hello to gorgeous "Buhle".

This years Miss SA 2019 winner will be crowned and adorn the 'Buhle' a locally designed glittering masterpiece, which is worthy of her prestigious title designed by American Swiss.

Buhle means "the beauty of a rainbow" and was chosen as a celebration of women, cultural diversity and our rainbow nation.

This week American Swiss, the Miss South Africa official fine jewellery partner, unveiled a magnificent crown named Buhle. World-renowned local jewellery designer, Johan Louw, of Uwe Koetter jewellers, collaborated on the design and magic was created.

Video from Miss SA Facebook page.

"After the rain that cleanses and restores, we are blessed with the enchanting beauty of a rainbow. Each of its seven colours beautiful and vibrant in their own right. An inspiring reminder that after each storm there is the promise of a new dawn. What better way to celebrate the rich cultural diversity of our nation, than with uBuhle Bethungo Lenkosazane – the beauty of the rainbow. Carried with grace and beauty, shining light across the nation and beyond," says American Swiss marketing director Zimbini Peffer.

Peffer continues: "Rising up from the colourful foundation are pavé cubic zirconia stones that are heralded by larger princess-cut stones, reminiscent of shooting stars. Knowing who you are and where you come from is important. Our vibrant diversity forms the foundation that grounds us and allows us to reach for the stars. Nestled in between the shooting stars is the American Swiss icon, inspired by the protea, our national flower."

Buhle was completely handcrafted, with premium 925 sterling silver and the magnificent crown features more than 2 500 fine-cut cubic zirconia stones of the highest grade, which were hand cut and set by master diamond cutters and have a total weight of 182 carats. It weighs more than half a kilogram and is studded with 2 586 sparkling zirconia stones. Created through cutting-edge technology, the crown took about 192 hours to manufacture. But best of all is the Ndebele pattern at its core – a dazzling nod to the theme of this year’s Miss South Africa pageant: celebrating the beauty and diversity of African women.

Says Stephanie Weil of the Miss South Africa Organisation: "We are delighted with Buhle. Like her name and design, and the first woman who will wear her, she is dynamic."

The Miss South Africa pageant will be held at Time Square in Pretoria on Women's Day, August 9. The crown will not only captivate the audience in the Sun Arena but also the TV viewers watching the broadcast live on M-Net (DStv channel 101) and Mzansi Magic (DStv channel 161) from 17h00.

There is close to R3 million in prize money and sponsorships for this year's glittering pageant, with the winner walking away with R1 million in cash as well as other fabulous prizes. The runner-up takes home R250 000 in cash and all 16 finalists will receive R25 000.

The crown, will be placed on the head of the winner on the big night by outgoing Miss SA Tamaryn Green, and then only make an appearance at special events. In between, Buhle will be locked away for safekeeping.

Tickets for this year's pageant are on sale at Computicket Miss South Africa

Follow them on social media:

Go to:

Facebook: @MsSouthAfrica

Twitter: @Official_MissSA

Instagram: @official_misssa

YouTube: @TheMissSAPageant

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