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Slow beauty is a flourishing lifestyle trend.


ALL ABOUT ADOPTING A NATURAL AND HOLISTIC APPROACH TO TAKING GOOD CARE OF YOURSELF.


It involves not giving in to the mainstream beauty industry’s quick-fixes, invasive

options and immediate results; but rather, it’s about reshaping ideas around beauty.

Lulu & Marula is a natural, ethically produced skin and body care collection developed in

our beauty studio in Cape Town, South Africa. We create conscious, scientifically

formulated skin care that works with your skin to balance and boost its natural

processes for healthier, happier skin. Subsequently, the brand launched in response to

Jesslynn’s personal struggles to find a simple, truly natural solution to her complicated skin.




FIVE TIPS ON HOW TO GLOW FROM THE INSIDE OUT:

1.) THE THREE PILLARS OF HEALTH


The food you eat, how you move your body and the quality of sleep you’re getting. All of these things matter when it comes to your slow beauty journey. A healthy body inside equals glowing skin on the outside. Eat fresh fruits and veg (does using our energising body polish count as one of you five a day?), get

your walking takkies on and get your beauty sleep!




2.) SIMPLIFY


You don’t need a full vanity of lotions and potions; less is more. Integrate our natural, plant-based products into your day to give your skin that glow from the inside out. Slow Beauty is all about working harmoniously with your skin to produce more natural, softer results. Our Purifying and Nourishing facial kits cover all the basics of skin care and work together to give you your natural glow!




3.) SLOW AGING


So many tv and magazine adverts portray of. But Slow Beauty allows you to stop feeling dissatisfied with the natural ageing process and simply be the best version of yourself - graceful, kind, thoughtful, generous. Ageing is an entirely natural - and unavoidable -

process. It’s how we do it that counts. Lulu & Marlua have put so much love into creating products like our Purifying Mask and Polish. It’s natural ingredients assist in cleansing, detoxifying and firming! For example, Rosehip is Rich in vitamin C and

assists in evening skin tone and improving

hydration for a firmer, younger appearance.



4.) DAILY SELF CARE



It’s all about carving a few small moments out of each day to practice the kind of mindful self-care and wellness that makes you glow. When practiced over time, these little moments add up to big results - you feel healthier, joyful and more radiant too. Journaling, a cup of tea, a mindful skincare routine, popping your favorite Lulu & Marula Naartjie lip balm onto those drying winter lips... these daily rituals all matter.



5.) BE YOURSELF


In an age when people are bombarded with images of the “perfection” they can never hope to attain, Slow Beauty is about setting you free to be yourself. Let’s celebrate individuality and embrace our differences. The world is not slowing down any time soon, and it’s up to you to set boundaries and embrace Slow Beauty. It’s all about carving a few small

moments out of each day to practice the kind of mindful self-care, wellness and

self-acceptance that makes you glow.




Available in store at Foschini, Woolworths or online at www.luluandmarula.co.za