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The World’s First AI Powered, Pay-as-You-Need and Peer-to-Peer life insurance model.



OneSpark, the new-age, globally backed start-up on the block that’s completely re-inventing

and disrupting the global insurance industry to doing everything they can to create a better


future for all South Africans, has just launched the world’s first AI powered, Pay-as-You-

Need and Peer-to-Peer life insurance product. OneSpark has created a life insurance

product unlike any other.


Forget everything you know about life insurance. Say goodbye to hundred-page application

forms, endless phone calls, scary needles, expensive premiums and 50-year contracts. Gone

are the days of greedy insurers whose complex products allow them to take out profits,

without you knowing and at your expense. And say hello to a completely new type of life

insurance model – one that’s smart, instant, easy, transparent, and has crazy low premiums.



“At OneSpark, we know how hard you have worked to earn every cent, that’s why treat the

premiums you pay as if it’s your money, not ours. We replaced the bloated expenses, large

profits and archaic processes with smart tech and powerful AI. Plus, we do life insurance

completely differently. We simply take a small fee to administer your policy, pay out claims

in times of need and return to you whatever premiums that are left over. This means you

can save you up to 70% compared to other life insurers,” says Josh Kaplan, co-founder and

joint CEO of OneSpark.


Currently, at other life insurers, only approximately 40% of your premium actually goes

towards paying out your claims. By embedding smart tech and powerful AI into the


foundation of their product, and by creating the world’s first Pay-As-You-Need and Peer-to-

Peer life insurance model, OneSpark has almost doubled this to 70%. This doubling of the


efficiency of traditional life insurance results in massive premium savings for clients.

“We worked hard to make the most efficient and smartest life insurance structure in the

world, and to channel all that value back to our clients, our number one priority,” says

Francis Gill, Head of Actuarial at OneSpark.


Traditional life insurance also requires you to lock into an inflexible long-term contract. In

reality, your needs are constantly changing, such as your debt levels, income, occupation,

lifestyle and family make-up. Regardless of the fact that your needs change every year, with

traditional life insurance you’re locked into a static policy that remains level in real terms.


“At the moment, traditional life insurance is analogous to locking into a contract to buy

the exact same white t-shirt every year for the rest of your life, regardless of how your

body changes, materials advance, colour preferences and styles change. It just doesn’t

make sense anymore. That’s why our world-first Pay-As-You-Need life insurance model uses

powerful AI to automatically adjust your cover every year in line with your changing needs,

so you’re no longer locked into a 50-year contract. It’s a short-term contract that dynamically adjusts as your life evolves, so you can just sit back, relax and spend time on the

things that matter most,” says Greg Smith, co-founder and Joint CEO of OneSpark.



In today’s world, where you can get from one side of the globe to the other in hours, it

shouldn’t take weeks to take get covered, require painful medical tests and the completion

of long, complicated forms. At the moment, you need a rocket science degree to understand the product and figure out much cover you need every year. OneSpark’s advanced machine learning and AI algorithms mean you can get a quote in 10 seconds, get covered in minutes without any painful medical tests, and all while it tells you exactly how much cover you need every year in order to be fully protected.


In just a few months since launching in November 2020, OneSpark has shaken the South

African insurance market by successfully rolling out 5 world-first products across different

markets, partnered with global sports icons Siya Kolisi and Lungi Ngidi, and earned global

backing to facilitate their expansion around the world. This young, ambitious company is

going head-to-head with incumbent insurers who have dominated South Africa for decades,

changing the insurance game, forever.



For more information and to sign up, visit www.onespark.co.za

#OneSparkLife #OneSparkSA #OneSparkChangeTheGame


OneSpark is an authorised FSP, 50594. Underwritten by Guardrisk Life Limited, a licensed life

insurer, FSP 76. Terms and conditions apply. Visit www.onespark.co.za for more information.