ADIDAS launches THE PARLEY PACK – its 1st football boot pack designed to help reduce PLASTIC WASTE.
Today adidas proudly launches the adidas Football x Parley Boot Pack – the first ever to be made in part with Parley Ocean Plastic, re-imagined plastic waste, intercepted on remote islands, beaches, coastal communities and shorelines, preventing it from polluting our ocean.
Boasting stunning lucid blue and white colourways and elegant wave-patterned designs spanning all of its key boot franchises - Predator Accuracy, X Speedportal and Copa Pure - the new pack strengthens adidas commitment to contributing to help reduce plastic waste.
Continuing to deliver the best for the athlete on the pitch while striving to make a difference off of it, the footwear drop is the latest chapter of a journey started in 2015 when adidas first partnered with Parley for the Oceans and saw the opportunity to turn a problem into performance by integrating Parley Ocean Plastic across a number of football apparel jerseys.
While not the solution for saving our oceans, this innovation represents the brand´s commitment towards replacing virgin polyester with recycled solutions by 2024 wherever possible.
The adidas Football x Parley Pack is available to purchase online as of today at adidas.com football boots and selected retailers.