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Brighten your smile on National Smile Day with these simple tips.


A smile is the most easily recognised facial expression, and while it’s such a simple act, it has the ability to brighten not just someone else’s day, but also yours.

Did you know that smiles are incredibly powerful? In fact, when you smile, your body releases endorphins (feel-good hormones) that help lower stress and boost your mood. Studies have shown that even if you’re in a bad mood, you can lift your mood by simulating a genuine smile.

Have you ever found yourself smiling back at someone even if you don’t mean to? That’s because smiles are contagious. A study performed in Sweden showed that people had difficulty frowning when they looked at someone who smiled at them, and their muscles twitched into smiles unwillingly.

On 31 May we celebrate National Smile Day, a day dedicated to encouraging everyone to smile and brighten someone else’s day. National Smile Day was coined by – you guessed it – two dentists! Dr. Tim Stirneman and Jim Wojdyla of Compassionate Dental Care in Lake in the Hills, Illinois founded the day to “Share with the world what the power of a healthy smile can do.”

To wear your smile proudly, you’ll need to pay a little extra attention to your dental hygiene. We all know the importance of brushing twice a day and visiting the dentist for an annual check-up, but how much time do you really spend cleaning your pearly whites?


Following a strict home oral hygiene routine will help protect against cavities, gum disease, plaque and bad breath. Plus, it’ll keep your smile whiter and brighter.

Always brush twice a day

Brushing twice a day is the foundation of a good oral care regime. For a brighter smile, choose a good quality toothpaste with whitening properties. White Glo Charcoal Deep Stain Remover Toothpaste (R76.99) helps to detoxify your mouth and remove deep stains and discolouration. The activated charcoal particles in the toothpaste penetrate and draw out stubborn colour particles, fight bad breath and whiten teeth enamel, for a brighter, healthier smile. Plus, it comes with a toothbrush!

If you have sensitive teeth but still want to enjoy the benefits of a whitening toothpaste, we recommend White Glo Charcoal Deep Stain Remover + Sensitive Relief Toothpaste (R99.99). It offers all the same benefits but offers additional relief from sensitivity.

Follow with mouthwash

Mouthwash does a great job at keeping breath fresher for longer and getting in between teeth where toothbrushes can’t. We recommend rinsing with mouthwash once or twice per day to reap the full benefits. White Glo Charcoal Deep Stain Remover Mouthwash (R84.99) not only freshens breath by eliminating the bacteria that cause it, but also removes deep stains thanks to the adsorbent properties of activated charcoal.

Whiten with powder or strips

If your teeth are stained or you’d like to brighten them by one or two shades, why not try a safe home whitening product? White Glo Charcoal Deep Stain Remover Teeth Whitening Strips (R200.00) use the power of activated charcoal to draw out even the oldest and toughest stains caused by coffee, wine and cigarettes. They easily stick to your teeth and only need to stay on for 30 minutes to start showing results.

Alternatively, try White Glo Charcoal Deep Stain Remover Activated Charcoal Teeth Whitening Powder (R180.00). Sweet mint-flavoured activated charcoal adsorbs superficial stains left on teeth by food, and beverages like tea, coffee, and wine.

Choose a complementary lip colour

Now that you have your oral hygiene routine down, it’s time to show off those pearly whites with a complementary lip colour. This winter, we recommend going for a glossy formula that offers plenty of moisture. wet n wild MegaSlicks Lip Gloss (R109.95) offers intense shine, colour and hydration. These gorgeous colours with brilliant shine not only make lips appear fuller and smoother, but also promote firmness and hydration. A lip-loving blend of Jojoba Glaze, Maxi Lip peptides, Hyaluronic Acid and Collagen grants your pout everything it needs.

If you love neutrals, we recommend trying shades Pink Champagne or Snuggle Sesh. If you prefer a pop of colour to show off your pearly whites, try Crushed Grapes or Sinless.

Remember, a smile doesn’t just lift your mood, but it also lifts the mood of those around you. Make someone’s day – it’s contagious!


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