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  • Writer's picturesalifemag

Winter just became a lot more appealing with UNDER ARMOUR’S new WINTERIZED COLLECTION.

It’s no secret that Under Armour is synonymous with words like “innovation, high-tech, and ingenious” so when it came to their latest Winter Collection, they took it one step further by introducing a range that is both dynamic and exciting. With an inevitable decrease in climate and new season taking form, comes a change in wardrobe and apparel needs. As the cooler temperatures start to creep in, many summer-loving inhabitants are being forced to dig deep into their closets for their trusty winter wardrobes as we bid adieu to those summery pieces that have dominated over the last several months.

For more than two decades Under Armour has been the masters of their craft, developing high-end athleisure and footwear for athletes and active people alike, which is why they’re proud to introduce their brand new, top of the range, innovative and all-purpose, Winterized Winter Collection. Putting an end to the days of wearing a standard jersey or sweatshirt, Under Armour have produced a run and train gear collection that is not only contemporary, but also leading-edge as the collection proudly features their latest technology developments, such as the Under Armour Storm Technology.

Making sure that it lives up to its name and reputation, the Under Armour Storm Technology is tiered to fit the varied levels of protection that you need to perform at your best, whether it be water resistance, windproof or all-weather protection. Moisture rolls right off of the surface, allowing athletes to stay dry when conditions take a turn for the worse. With a longstanding history of producing results, this is yet another way Under Armour ensure the best apparel for their athletes.

One of the highlights of their Winterized range is the introduction of their Under Armour Swacket. With the comfort of a sweatshirt and the protection of a jacket, the Swacket remains lightweight and breathable – ticking off two of the must-have characteristics that athletes and active people alike, look for in fitness apparel. Whilst boasting such technology, the Swacket remains to be a practical, warm, all-weather garment that enables you to easily switch between indoor and outdoor activities with ease.

Furthermore, to this exciting product inclusion, the Winterized range consists of leggings, tights, a jacket, and many more items that are sure to capture the hearts of many sportwear lovers across South Africa. With items such as the fast, flexible UA HOVR™ Phantom 3 you can give it your all at any interval thanks to the energy return of the UA HOVR™ damping. But it doesn’t stop there, as the Winterized Collection boasts not one but two footwear showpieces, including the UA Hovr Machina 3 Storm which showcases a 3D-molded sockliner which cradles your foot for enhanced step-in comfort, as well as a responsive UA HOVR™ cushioning which reduces impact, returning energy & helping propel you forward.

As Under Armour so famously says Our performance in cold weather is only as good as the tools we have to combat it”, so take your fitness and workout needs to the next level by winterizing yourself with Under Armour’s Winterized Collection.

In true Under Armour fashion, technology is at the forefront of yet another one of their innovative run and train gear collections and they have most certainly not disappointed with this one. Once you’ve worn the Winterized Collection, you’ll never want to wear anything else, it’s that amazing!

The Winterized collection can be found online and in store, with prices ranging from R1199.00 to R3499.00.


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